IRay AMD Radiotherapy Device
Extensive ergonomic studies and a clear understanding of both physician and patient needs gave shape to a groundbreaking medical device. IRay provides precisely targeted X-rays to treat advanced wet macular degeneration (wetAMD), a leading cause of blindness in those over age 50.
Watch the BBC news clip on Oraya’s website to get a full understanding of the IRay process and how it help patients.

Standing in the patient’s shoes

IRay: In patient's shoes 0
IRay: In patients shoes 1

The designers underwent a number of sham treatments, allowing them to feel and appreciate some of the anxiety and discomfort that a typical patient might go through. This experience provided invaluable perspective (and empathy) which informed the subsequent design phases. The OCT diagnostic tool is not required for the commercial IRay system and was used by our designers to better understand the overall patient experience.

5th percentile Japanese female to 95th percentile European male

IRay: Ergonomics1
IRay: Ergonomics2
IRay: Ergonomics3

Ergonomics to fit a wide range of operators and patients in an international market was the most important and difficult challenge of the project. Patient comfort is a vital part of a successful procedure.  Streamlined, easy operator steps reduce procedure time and increase overall patient comfort.

Design Development

IRay: ID process1
IRay: ID process2

Function truly sculpted form in this design exploration, which was heavily driven by usability goals, patient and user ergonomics, and requirements of the medical procedure.

Engineering Development

IRay: Engineering1
IRay: Engineering2
IRay: Engineering3

In close collaboration with the internal Oraya team, Bridge engineered the complete patient console, head restraint system, pedestal enclosure, and operator console enclosure from concept to commercial-ready product. The Bridge team rose to the challenges of complex system requirements, radiation safety concerns, and ergonomic considerations.

IRay Updates

Oraya Therapeutics team thinks local, goes global – San Francisco Business Times