A Revolution in Cell Screening in an Integrated Workflow
The earlier generation was a powerful system, but did not convey this value well.
The Intellicyt iQue TM Screener is truly revolutionary, taking the process of automated cell screening from days to minutes.The heart of this system is powerful ForeCyt® Control & Analysis Software. The earlier generation of the product had all the performance advantages inherent in ForeCyt but the system’s appearance did nothing to convey its value to customers, and what it could portend for the future of drug discovery.
In the search for a distinctive and monumental form befitting the platform’s capabilities, thorough design exploration was disciplined by access needs and technician ergonomics.
Communicating Function Through Form
The products’s shape was inspired from by the IC50 curve, one form of output that collected sample data may take.
Facilitating Screening Preparation
The device is also designed to save time on setup and maintenance. A laboratory technician must regularly prime and prep the system. Access points with large handles and wide openings ease the technician’s tasks, allowing for more time for cell screening and less down time for prep.
Differentiation Through Design
Prior to the redesign, potential customers failed to see that the system’s value was so much more than the sum of its parts.The iQue Screener’s design reinforces the system’s state-of-the-art performance. Intellicyt cites a number of cases in which customers have purchased the system without even seeing it in operation. The iQue Screener makes a strong case for the ability of design to communicate the key attributes of a product and directly impact the bottom line.