Bill Evans, SVP Innovation, Featured in MDO Article

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Bill Evans, SVP of Innovation for Bridge Design, a Ximedica Company, recently served as co-chair of the Industrial Designers Society of America (IDSA) Medical Design Conference in San Francisco Nov. 11 and 12. The conference, titled  ‘From Volume to Value,’ offered an opportunity for designers and clinicians to come together to better understand each other’s perspective and foster better collaboration between disciplines.

In a MDO feature article on the conference, Evans discussed the future of design in health care with journalist Heather Thompson. “Patient outcomes are very important, but value is about more than just cost effectiveness. Many other stakeholders can get value out of well-designed products and systems. For example, patients and caregivers can have better experiences and be more motivated to adhere to their treatment, manufactures can have more loyal customers, and healthcare workers less complex tasks. Ultimately getting these things right will help create more cost effective care as well.”

For the full article, please click here.

Bridge Design, a Ximedica Company’s Client Accelerate Diagnostics Wins Gold at MDEA Awards in June

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On Tuesday, June 14th, the Medical Design Excellence Awards (MDEA) recognized 27 innovative medtech products in NYC as part of a special ceremony. The event was held in conjunction with the 2016 Medical Design & Manufacturing (MD&M) East. The awards honored the technological achievements of medical device manufacturers across nine categories and named gold, silver and bronze medal winners in each category.

Ximedica client Accelerate Diagnostics was honored with a gold medal in the Diagnostics Products and Systems category. Their winning design was the Accelerate ID/AST System designed by Bridge Design, a Ximedica Company. Accelerate Diagnostics came to Bridge with its novel and potentially life-saving diagnostic technology to design and engineer an elegant and highly functional enclosure and simplified consumable.

Using its trademark multidisciplinary approach, Bridge’s industrial designers came up with an iconic visual design that proved compact and user-friendly for routine loading and unloading of samples.  Bridge engineers then worked with Accelerate engineers to translate this vision into a cost-conscious solution focused on ease of use, manufacturability, and reliability.


“MD+DI and MD&M East are excited to honor the MDEA winners for excellence in medical product design and engineering,” said Jamie Hartford, editor-in-chief of MD+DI and director of medical content for the Advanced Manufacturing Group of UBM Americas. “These products will improve the lives of patients and individuals, and we can’t wait to witness their full potential.”


Congratulations to Accelerate Diagnostics!

Bill Evans to Chair IDSA Medical Design Conference

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We are pleased to announce that Bill Evans, IDSA, SVP of Innovation at Bridge Design, a Ximedica company, haas been selected to chair the 2016 Industrial Designers Society of America (IDSA)’s Medical Design Conference. In addition to bringing on a new chair, the conference will move from its previous location on the East Coast to the West Coast this year. An announcement is pending on the official theme of the conference, which will focus on the practice and current methodologies in the design and development of medical technologies.

Says Evans, “It is an exciting time to be a designer in healthcare. Our profession has a pivotal role—using design to help improve outcomes in a more cost effective way made possible by the digital revolution sweeping through our industry. This year’s conference will take up one of the most pertinent conversations today, in one of the most dynamic innovation hubs in the United States—the creation of meaningful value to truly transform the healthcare system.” He adds, “Recognizing that no one entity—patient, provider, payer or innovator—can address the complete value loop, this conference will draw representatives from the entire ecosystem to foster relevant dialogue and shared learnings.”

Says IDSA Executive Director Daniel Martinage, CAE, “Advancing the Medical Design Conference to the West Coast will enable this premier event to reach an even wider audience. We are confident our partnership with Bill Evans and the top-notch Bridge/Ximedica team will result in a best-in-class event.” The conference is expected to draw hundreds of designers, medical professionals and other experts in related fields to keynote sessions, panels and hands-on workshops in Fall 2016. Attendees will network,exchange ideas and engage in thought-provoking—often one-on-one—conversations in a dynamic environment.

About Bridge Design, a Ximedica company

For more than two decades, Bridge Design has focused on the medical and life sciences arena winning numerous awards for product and interface design. In 2015 Bridge joined forces with Ximedica to create a full service ISO13485 certified and FDA Registered MedTech development firm with over 200 practitioners in 4 locations.

About IDSA

Founded in 1965, the nonprofit, Industrial Designers Society of America (IDSA) is one of the oldest and largest membership organizations for industrial design professionals. IDSA has thousands of members in dozens of Student Chapters, Professional Chapters and Special Interest Sections in the United States and internationally. IDSA sponsors the annual International Design Excellence Awards® (IDEA), the world’s most prestigious and rigorous design competition. The Society hosts an annual International Design Conference; five District Design Conferences; and a Medical Design Conference. INNOVATION is IDSA’s flagship publication. The Society’s mission is education, information, community and advocacy.


What’s Your Digital Health Product Worth? To The User, That Is …

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Bill Evans, Founder of  Bridge Design & SVP Innovation for Bridge’s new partner Ximedica, spoke at the recent 2015 Digital Health Summer Summit.

Here’s a relatively short VIDEO summing up his thoughts on the question: “What’s Your Technology Worth?”

Bill’s perspective is that of a designer who listens to users – patients or health care professionals – finding out how they define the “worth” of a product.

He was interviewed as part of a panel moderated by Sarah Jane Militttello, director of operations at UCSF’s Samsung Digital Health Innovation Lab.

Bridge to Speak at IDSA Int’l. Conference

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Bill Evadownloadns, founder of Bridge Design, will speak about “The Next Wave of Healthcare Innovation” at the IDSA International Conference  next week in Seattle, Wash.

Healthcare is an integral part of our social infrastructure. Two major demographic and economic factors will dominate the future of global healthcare in the next 50 years – in both the developed and the developing world. They are aging and spending per capita. Bill will outline these trends and how they will impact designers and consumers of healthcare products and services across the globe. He also will speak on how technology and innovation—with the aid of designers—can help shape the healthcare ecosystem of the future.