Design Research & Strategy

The Next 5 Years – mHealth & Medical Web App User Interfaces – Recordings

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At the invitation of IDSA, Bridge Design President Bill Evans recently talked about applying lessons from Medical Device design to mHealth – and the challenges and opportunities facing designers of mHealth and Medical Web App User Interfaces over the next 5 years.

Based on years of FDA/EU regulated UI design experience, Bill will gave predictions and recount 5 lessons learned from the device world, including:

  • Usability isn’t just “Can you use it, but WILL you use it?”
  • Data isn’t useful if it isn’t actionable
  • Sharing data—practicalities and challenges beyond HIPAA concerns
  • User testing from start to finish
  • Small is beautiful—successful rapid prototyping and scale tests

If you missed the live webinar, we’ve got the recording and accompanying slides ready for you.

download mp3


Interested in a further exploration of mHealth?  

Feel free to access Bridge’s recent White Paper: 

7 Pitfalls to Avoid in mHealth App or Web Design


7 Pitfalls to Avoid in mHealth Web & App Design

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App and device developers are racing to create tools to passively and continually monitor our bodies.  Basis, Fitbit, or Fitband are already too common to draw notice. However, as these products become more sophisticated and collect more body metrics with increasing accuracy, they are blurring the lines between medical and wellness devices.  Alivecor, for example, is now shipping home-use ECG machines that display readings on your cell phone “comparable to readings from Lead 1 of gold-standard ECG machines, but at a fraction of the cost.”  Scanadu’s Scout personal health “tricorder” promises to measure a number of vital signs and will even pair with its Scanaflo home urine testing kit.  And SpO2 technology, pairing pulse-oximetry with a smartphone, uses the same technology as that in FDA-regulated medical devices. The difference: the smartphone product targets mountain climbers and airplane pilots, not patients.

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Free UI Design Touchup – until end of year – Courtesy of the Bridge Team

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Don’t dally – let’s get spiffy for the holidays!

We love chewing on design problems, and we’d like to give you a taste of working with Bridge.

Whether your new app is a wireframe twinkle in your eye, or a polished set of pixels poised to strut the runway, or an aging interface ripe for a nip-and-tuck, we offer you a mini UI design review and touchup.  If you think your project might like to bask in our warm-but-critical gaze, click the button below to learn more.

We’re requesting that you get in touch by Dec. 19th.

Learn More & Sign Up 

Alair wins bronze in 2012 Medical Design Excellence Awards

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Bridge is proud to share the news that one of our babies has taken home the Bronze in an international design competition for Medical Design Excellence.  We’re always especially thrilled to get recognition in this prestigious contest, given the stiffness of the competition and the stature of the judges. And while we won’t, alas, get to borrow some jewels from Harry Winston for a walk down the red carpet on the way to receiving our award, it really does feel great to have our work officially feted in this community.   Read More

Easier-to-Use UIs: How to win approval from users-and the FDA

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Bridge and Design Science jointly present a Qmed webinar on February 22, 2012 11 am PST/2 pm EST.  Diana Greenberg, Bridge’s Director of User Experience and Design Science Principal & Founder, Dr Stephen Wilcox will draw on their considerable experience in designing easy to use, engaging and safe user interfaces for medical products to lead a discussion about what it takes to develop such interfaces.

Design Research Part 2: Refining User Interfaces

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Once a design team has a few ideas for a design, it’s important to get user feedback and translate it into the final UI specification.

New technology is the driving force behind many innovative medical products. But often, the opportunities created by technology also require increasingly sophisticated user interfaces (UIs). This challenges the design team to create the most usable product possible. This is the second of a two-part article that explains how a creative process driven by design research is critical to product usability. Read More

Design Research Part 1: Creating Better User Interfaces

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Successful medical device OEMs recognize the importance of an early and extensive partnership with potential end-users.As the potential of the technology that goes into medical pro ducts grows, so does the need for product design features that make them accessible to users.

The drop in cost of both processing power and high-resolution color screens, for example, means they are finding their way into many areas of healthcare. At the same time, the typical medical device user in the developed world is routinely exposed to sophisticated consumer user interfaces (UIs).  Products like Ti Vo, iPods, cell phones, Apple computers, and Microsoft Windows have raised the bar in terms of consumer expectations. Consumers now have an idea of how easy it can be to interact with a piece of complex technology. Read More